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DOMINATE YOUR ZIP CODE
You can’t outspend the companies running those Joe Namath ads. And buying leads is getting more and more expensive. BUT YOU CAN DOMINATE YOUR ZIP CODE and by doing so, generate your own leads. Best of all – we can show you how (and make it easy!).
The 2022 Medicare Agent’s Publicity Tool Kit provides what you need to get your name published in local newspapers and other print publications. It is created by an award-winning public relations professional (who also happens to be the director of the Medicare Association, AAMSI).
BE SEEN AS YOUR LOCAL NEWSPAPER’s RECOMMENDED MEDICARE EXPERT: When your name appears in a newspaper article, the reader sees you as the Medicare insurance agent selected by the newspaper as “the best expert to talk to.” It’s incredible exposure …. that YOU CAN GET.
PUBLICITY IS FREE: Running an advertisement in a local newspaper costs money. BUT being quoted as part of a news story is called publicity – AND IT’S FREE.
THE 2022 MEDICARE AGENT PUBLICITY TOOL KIT MAKES IT SIMPLE: We provide fill-in-the-blanks material. You simply add your personal information and forward it to your local news media. The video below tells you what to do and when.
1,300 DAILY NEWSPAPERS + 7,000 LOCAL WEEKLY NEWSPAPERS SEEK YOUR EXPERTISE: Newspapers want helpful information that is professionally prepared. That’s what we give you when you request the kit.
REQUEST YOUR COPY NOW – 2 OPTIONS AVAILABLE
Kits will be available starting at the end of July (2022)
OPTION 1 (FREE). Kits are available FREE to all agents listed on the Association’s Find A Local Agent directory (as of August 30, 2022). IF YOU ARE CURRENTLY LISTED, simply send an E-mail requesting the 2022 kit. Indicate the Zip Code for which you are listed. E-Mail Your Request Now. (Or: jslome at medicaresupp dot org)
OPTION 2. Add your listing to the Medicare Agent directory? Click this link to add your listing. A 1-year listing costs $185 (and THEN REQUEST the publicity kit for free).
The Publicity Tool Kit is an added benefit we provide to agents listed. The main benefit is being found by agents seeking a local Medicare Agent. Read Testimonials from other agents who are listed. Click this link to read Real Agent Testimonials.
OPTION 3 (For agents who DO NOT want to be listed). Pay for the Publicity Kit.
Call the Association at 818-597-3227. The cost is $189 which can be charged on any major credit card.
This 25 minute video explains how every Medicare insurance agent can use the Medicare Publicity Tool Kit to get their name published in local daily and local weekly newspapers. Watch the video. Then request your Medicare Publicity Kit.
A Message from Jesse Slome, Association Director
It’s getting harder and harder for independent Medicare agents to generate leads. The big marketing organizations are running television ads constantly. Those cost tens of millions of dollars. They are spending between $60 and $200 for each quality lead generated. And, NOT every lead converts to a sale. But they have deep pockets – you probably don’t.
How will you compete? What can you do to generate more Medicare insurance leads?
First, I am pleased that so many Medicare agents have chosen to list themselves on the Association’s Find A Local Medicare Agent Directory. The directory is used every day by consumers to connect with local Medicare agents.
If you have a listing – how does it compare to others in your area. Click this link and enter your Zip Code. How does your listing compare to others that appear. You can log-in and edit your listing at any time.
For agents who are not listed: We can never promise being listed will generate a lead. But we know from listed agents that it works. And, we priced a 2-year listing ($289) so that even one lead/sale generated over 2 years pays for the listing itself.
I also believe that generating free Medicare publicity is going to be crucial and will separate you from the mass marketers. Yes, it will take a little effort. I explain that in the video. But, one of the benefits of publicity is that it builds on itself. Once you get your name into the press, you are seen as an expert. You are seen not just by prospects but by sources of referrals. Even the media will turn to you again for regular updates (ever wonder why the same guests appear regularly on news shows).
So, I hope that you will watch the video. I hope you not only request the tool kit but actually use it.
And, if you are fortunate enough to have success, I hope you will share it with me.